Helal Group is all about ExcellenceQualityTrust
At Helal Group we have a sense of purpose. Guided by our vision, mission, and values, we serve our customers’ needs. Being trustworthy is one of our core values and this way, we believe we gain our customers’ confidence.

Why choose us
Manufacturing and business experience: The core team at Helal Group have a strong record of accomplishment in manufacturing technology and business management. Since inception, accumulated experience over more than 25 years has been employed to deliver products that match our customers’ expectations.
Sense of purpose: Guided by our vision, mission, and values, we always think of ourselves as contributors to the economy, society, and the environment. We care about our customers and people and we are focused on making a positive difference to our surrounding.
Proximity and trust: Our clients will witness an informal management style that promotes simple and direct relationships with a sense of immediacy. The casual and friendly environment fosters a proximity mindset where you can easily discuss and network with all Helal Group team members no matter their position in the company.

Our Vision
To maintain a leading position in all our product sectors and to continuously be driven by our values to help in the creation of a flourished economy, developed society and safer environment for the coming generations.

Our Mission
We are committed to providing our customers with quality products and services, and our partners with value to their business. We will provide a safe working environment for our employees and an opportunity for them to develop their knowledge and skills.
Our Values
Helal Group believes that every organization must be driven by its own values. Our values are first and foremost the personal values of Helal Group founders. We are driven by three main values: Excellence, quality, and trust, leading to our organization culture.
Excellence: This is not just about operational excellence, but it is in everything we do. From technology to raw material to procedures and processes, we strive to be excellent at what we do.
Quality: We believe in providing our customers with quality products that also match their needs and expectations. This is a natural outcome to our belief in excellence and we take quality seriously by using the right technology, raw material, and skills.
Trust: We strongly believe that trust is a prime ingredient for success and business longevity, and we strive to establish trust with our customers, partners, and people, as well as with the society at large.

Our Story
We started our exciting journey back in 1990
1990

Retail in foam sponge 1990
1998

We obtained the first foam sponge manufacturing license in Iraq
2000

First Foam manufacturing plant in Iraq
2002

Entered the Jordanian market in Sponge manufacturing
2004

Started sleep comfort products manufacturing
2009

Established Rayan and Royal Factories
2010
